Privacy Policy

1. Introduction

ArthEsy is committed to protecting the privacy of our customers and website visitors. This Privacy Policy explains how we collect, use, store, and protect personal information when you interact with our website and services. We take data protection seriously and comply with the General Data Protection Regulation (GDPR) applicable in the United Kingdom (UK) and European Union (EU).

By using our website and services, you acknowledge that you have read and understood this policy and consent to the collection, processing, and use of your personal data as described below. If you do not agree with this policy, please refrain from using our website.

2. What Data We Collect

When using our website, we collect certain personal and non-personal information from visitors and customers. As our site is hosted on Wix, the data collected follows Wix’s standard policies. The personal data we collect includes:

Identity Information: Full name, email address, and phone number (if provided).
Order and Transaction Details: Shipping and billing addresses, product purchase history, and order preferences.
Payment Information: Payment details are processed securely through Braintree, and we do not store credit or debit card numbers.
Website Usage Data: IP addresses, browser type, device type, referring pages, and interactions with our website (collected through Wix Analytics).
Communication Records: Emails or messages sent to us via contact forms, customer support, or inquiries.

We do not knowingly collect sensitive personal information (such as medical data, race, or religious beliefs) and request that customers refrain from providing such details.

3. How We Use Your Data

We collect personal information only for legitimate business purposes, ensuring that all processing is lawful, fair, and transparent. Specifically, we use your data for the following purposes:

Processing Orders and Transactions: To complete purchases, generate order confirmations, and facilitate shipping.
Customer Support and Communication: To respond to inquiries, provide assistance, and resolve any issues.
Website Analytics and Improvement: To analyze how visitors interact with our website and enhance functionality.
Legal Compliance: To meet legal, tax, and regulatory requirements.

We do not sell, rent, or trade customer information to third parties for marketing purposes.

4. Data Sharing and Third-Party Services

To operate efficiently, ArthEsy relies on trusted third-party service providers to process transactions and analyse website activity. These providers have access to personal data only as necessary to perform their functions and are required to handle data in compliance with applicable laws. The third parties we use include:

Wix Analytics: To monitor and analyse website traffic.
Braintree: To process secure online payments.
Shipping Providers: To deliver products efficiently and track shipments.

Each of these providers has its own privacy policies governing how they handle data. Customers may refer to their respective privacy policies for more details on how personal information is managed.

5. Data Retention Policy

ArthEsy follows Wix’s standard data retention policies, ensuring that personal information is stored only for as long as necessary to fulfill business obligations. Data is retained based on the following criteria:

Order and transaction details are retained for legal and accounting purposes.
Customer inquiries and communications are stored until issues are resolved.
Website analytics data is retained for a limited period before being anonymized or deleted.

Once data is no longer needed, it is securely deleted or anonymised to prevent unauthorised access or misuse.

6. Your Rights Under GDPR

Customers in the UK and EU are granted specific rights under GDPR, ensuring transparency and control over their personal data. These rights include:

Right to Access: You can request a copy of the personal data we hold about you.
Right to Rectification: If any data is incorrect or outdated, you can request corrections.
Right to Erasure (Right to Be Forgotten): You can ask us to delete your personal data when it is no longer necessary for processing.
Right to Restrict Processing: You may request a limitation on how we use your data.
Right to Data Portability: You can request your data in a structured format for transfer to another provider.
Right to Object: You can opt out of data processing activities such as analytics tracking.

To exercise any of these rights, please contact us via arthesy.iomofficial@gmail.com.

We are committed to making it easy for customers to request data deletion, modification, or restriction, and we will provide a dedicated method for such requests. Details on how to make these requests will be included on our website and linked to this policy.

7. Data Security Measures

ArthEsy takes security seriously and implements appropriate safeguards to protect your personal data from unauthorized access, loss, or misuse. These measures include:

Secure Payment Processing: All transactions are handled via Braintree, which uses industry-standard encryption to protect payment details.
Encrypted Website Connections: Our website is secured using SSL encryption, ensuring that data transmission is safe.
Restricted Data Access: Only authorized personnel have access to customer information, and access is granted strictly on a need-to-know basis.

While we take all reasonable precautions to safeguard data, it is important to note that no online platform is 100% secure. Customers should take precautions when sharing personal information online and use strong passwords to protect their accounts.

8. Cookies and Tracking

At this time, ArthEsy does not use cookies for tracking, advertising, or marketing purposes. However, our hosting platform, Wix, may use essential cookies for website functionality.

If we introduce cookies or similar tracking technologies in the future, this policy will be updated, and customers will be given clear options to manage their preferences.

9. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in business practices, legal requirements, or technological advancements. Any changes will be posted on our website, and the date of the latest revision will be indicated at the top of the policy.

Customers are encouraged to review this Privacy Policy periodically to stay informed of any updates. Continued use of our website and services after changes have been made constitutes acceptance of the revised terms.

10. Contact Us

For any privacy-related inquiries, data access requests, or concerns about how your data is handled, please contact us using the information below:

Email: shentoncassidy@icloud.com

Address: 45 The Promenade, Castletown, Isle of Man

We are committed to maintaining transparency in our data practices and ensuring that our customers feel confident about how their personal information is managed. If you have any questions or require assistance, please do not hesitate to reach out.